I love the energy in these photos! Something about it feels very celebratory! What’s not to celebrate about the fact that this whole outfit is $45?!
I have to give a special shout out to the Kmart/Sears footwear design team! I took a 3 hour long tour through the Kmart and Sears design offices in NYC (stay tuned for the photos) and had the opportunity to meet the crew that designs all the shoes. See the adorable booties in the photo? Yep, that’s one of their babies. I was stunned to learn how much goes into the design and manufacturing of just a single shoe. The process is extremely intricate. Steve and Celeste, just two of the designers I met, said how easy it would be to create a great shoe if they could price it at whatever they wanted to. They have to be that much more resourceful, determined, and creative to bring customers great design, comfort and quality at an affordable price. Bravo to them for all their hard work!
Photo Credit: Shideh H. Miller
Model: Alexandra Youdeem